> ## Documentation Index
> Fetch the complete documentation index at: https://docs.parallellabs.app/llms.txt
> Use this file to discover all available pages before exploring further.

# Keywords

> Every keyword from your research runs and lookups, with the ones you've starred kept together.

Where [Keyword Research](/engage/content-engine/seo-keyword-research) buys new data, **Keywords** is the store of what you've already looked up. Nothing here costs credits — it's your own history, kept with its metrics.

## Browsing Keywords

1. Select your company from the sidebar
2. Go to **Content Engine** → **Keywords**

Switch between **All** and **Saved** to see everything you've ever looked up, or just the keywords you've starred.

Narrow the list with:

* **Search keywords** — free text
* **Sort by** — reorder by the metric you care about
* **Tag** — filter to a single tag

## The Table

| Column          | What it shows                |
| --------------- | ---------------------------- |
| **Keyword**     | The term                     |
| **Volume**      | Monthly searches             |
| **CPC**         | Cost per click               |
| **Competition** | How contested it is          |
| **Tags**        | Your own labels              |
| **Saved**       | Star to keep it in **Saved** |

## Using Tags

Tags are how this stays usable once you have hundreds of keywords. Group them the way you'll actually work — by content pillar, by funnel stage, by campaign, or by quarter — then filter to one tag when you're planning what to write.

## Starring

Starring moves a keyword into **Saved**. Use it as a shortlist: terms you've decided are worth targeting, separated from everything you merely looked at once.

## Tips

1. **Star sparingly.** A shortlist of 30 is useful; a shortlist of 300 is a second list of everything.
2. **Tag as you save**, not later — retroactive tagging rarely happens.
3. **Revisit before each planning cycle.** Saved keywords are a ready-made backlog of topics.

## Next Steps

* [Research more keywords](/engage/content-engine/seo-keyword-research)
* [Turn keywords into content](/engage/content-engine/content)
* [See ranked opportunities](/engage/content-engine/seo-opportunities)