Where Contacts Come From - Parallel AI

Everything in this section answers one question — who are we talking to? Start from a Smart List you build by hand, or pull contacts in from external data sources, then enrich them until you have enough to run outreach.

In This Section

Company Brain (Beta) — Shared context about people, companies, relationships, and activity across your workspace.
Smart Lists — Spreadsheet-style tables of contacts and data, with per-row AI actions.
Leads — Look up and import contacts from external sources: Enrichment, People Search, Sales Navigator, and the credits that pay for them.

Where Contacts Come From

Route	Best for
Type or paste into a Smart List	Contacts you already have
Enrichment	Filling in details for one known person or company
People Search	Building an audience from scratch using filters
Sales Navigator	Turning a LinkedIn search into a list
A CRM integration	Syncing contacts you keep elsewhere

All of them land in the same place: a Smart List you can enrich, score, and feed into a sequence.